| |
| For tribal man space was the uncontrollable mystery. For technological man it is time that occupies the same role. | | Uncategorized | |
| |
| Good taste is the first refuge of the non-creative. It is the last ditch stand of the artist. | | Uncategorized | |
| Good wine needs no bush, and perhaps products that people really want need no hard-sell or soft-sell TV push. Why not? Look at pot. | | Wine | |
| Great art speaks a language which every intelligent person can understand. The people who call themselves modernists today speak a different language. | | Art; Language | |
| Gutenberg made everybody a reader. Xerox makes everybody a publisher. | | Uncategorized | |
| Historians and archaeologists will one day discover that the ads of our time are the richest and most faithful reflections that any society ever made of its entire range of activities. | | Historians; Society | |
| |
| I think of art, at its most significant, as a DEW line, a Distant Early Warning system that can always be relied on to tell the old culture what is beginning to happen to it. | | Art; Culture | |
| |
| Ideally, advertising aims at the goal of a programmed harmony among all human impulses and aspirations and endeavors. Using handicraft methods, it stretches out toward the ultimate electronic goal of a collective consciousness. | | Advertising | |
| If the nineteenth century was the age of the editorial chair, ours is the century of the psychiatrist's couch. | | Uncategorized | |
| If the work of the city is the remaking or translating of man into a more suitable form than his nomadic ancestors achieved, then might not our current translation of our entire lives into the spiritual form of information seem to make of the entire | | Work | |
| In Tetrad form, the artefact is seen to be not neutral or passive, bur an active logos or utterance of the human mind or body that transforms the user and his ground. | | Uncategorized | |
| In the name of progress, our official culture is striving to force the new media to do the work of the old. | | Uncategorized | |
| In the Phaedrus, Plato argued that the new arrival of writing would revolutionize culture for the worst. He suggested that it would substitute reminiscence for thought and mechanical learning for the true dialect of the living quest for truth by disc | | Writing | |
| In this electronic age we see ourselves being translated more and more into the form of information, moving toward the technological extension of consciousness. | | Conscience; Technology | |
| Innumerable confusions and a feeling of despair invariably emerge in periods of great technological and cultural transition. | | Uncategorized | |
| It is critical vision alone which can mitigate the unimpeded operation of the automatic. | | Uncategorized | |
| It is the framework which changes with each new technology and not just the picture within the frame. | | Technology | |
